Ali

Collaborations

MR. PORTER
MR. PORTER

MR PORTER is the award-winning global retail destination for men’s style, combining the best international menswear with editorial content. The site offers style advice and a weekly online magazine, The Journal, put together by a team of dedicated editors.

Ali was featured in ‘The Campaign’ issue. The story celebrated Ali’s style in and out of the ring, stating “Whether he was sparring verbally or in the ring, the greatest boxer of all time was ‘Very MR PORTER.’

Stance
Stance

Embracing “The Uncommon Thread” as its mantra, Stance has turned one of the world’s most boring accessories into its most exciting in less than five years. Stance’s founders saw a category that had been ignored, taken for granted, looked over, dismissed and breathed life into something that has ignited a movement of art and self-expression.

Stance socks pays homage to The Greatest Of All Time with 3 styles of socks highlighting the 1975 bout between Muhammad Ali and Joe Frazier, “Thrilla in Manilla”, his personality, and confidence with  “Muhammad Ali”, and encompassing the man and his legacy with the G.O.A.T. style. 

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Under Armour

Under Armour has been elevating the athletic game since 1996. Founded by former University of Maryland football player Kevin Plank, Under Armour is the originator of performance apparel and continues to focus on making all athletes better through passion, design and the relentless pursuit of innovation.

Under Armour will launch a full collection of exclusive Muhammad Ali™ branded performance apparel, footwear, and accessories in fall of 2015 at retail locations worldwide. Along with that, the brand will use the infamous Ali photographs, video footage, and audio clips in their brand-wide marketing campaigns.

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Toyota

Toyota has been at the forefront of the automotive industry for over 75 years. They continue to raise the bar year after year with their belief that cars should do more than help you go places on the road, they should also help you go places in life.

The company looked to Ali to round out their 2015 ‘How Great I Am’ Superbowl commercial. The spot is an inspiring triumph, featuring Amy Purdy, the 35-year-old Paralympic medalist. Toyota used one of Ali’s famous speeches as the spot’s anthem.

Roots of Fight
Roots of Fight

Roots of Fight tells an authentic story that reflects a genuine place and time and weaves the true stories of icons from the past with those of the present. The company pays tribute to the rich history and tradition of martial arts from regions around the globe and connects the history and images of iconic fighters like Muhammad Ali and Bruce Lee.

The Muhammad Ali collection is inspired by his legendary fights, training techniques, and undeniable style.

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Google
Google

Since it was founded in 1998, Google has been focused on providing the best user experience possible. The company has continued to set themselves apart by ensuring that they ultimately serve their consumer, rather than their own internal goal or bottom line.

Google has created a custom Muhammad Ali Android character which has been used in their ‘be together. not the same.’ campaign.

Interested in collaborating with the Greatest of all time?

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Interested in Collaborating with the Greatest of All time?

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